ADVERTISEMENT ATTENTION BROKERS: 87% of buyers look for homes online, so lock them up as active prospects for your agents. GET YOUR "INTERNET MARKETING FOR BROKERS" WHITE PAPER NOW TODAY'S TOP STORIES = Premium Member News - Join Now » Monday, March 07, 2011
Beauty is in the eye of the blogger By MARY UMBERGER | Marta Walsh | Marta Walsh is totally in favor of real estate agents having blogs. But those blogs, she said, don't necessarily have to be about real estate in order to generate business. Exhibit A is Walsh's primary writing endeavor, in which the reader has almost zero chance of encountering chatter about hot property listings, pricing trends or mortgage rates. Instead, the Scottsdale, Ariz., real estate agent pours her heart into discussions of eye shadow, hairstyles and A-list celebrities ... More » Scaling back housing finance: fallout feared Flaws in Obama's mortgage reform plan Bank regulators push for principal write-downs Robo-signing settlement back on track Howard Hanna rolls out multimedia training for agents Company managers, executives, top agents appear in videos More News » REAL ESTATE COMMISSIONS and COMPENSATION: "Consumers are empowered with information and education, and as an industry we've been gouging them for years. That train is coming off the tracks and it may get messy for the high-overhead companies." --Anonymous Take the Survey: chance to win $250 gift card » MOST E-MAILED ARTICLES 'Unfriend' your real estate clients on Facebook Real estate agent reinvents herself as tech diva Google's new algorithm and real estate results | | ADVERTISEMENT Are You Getting Beat Up By Your Real Estate Career?No Other Coach, Trainer or Consultant Will Tell You the Unvarnished Truth About What it Takes NOW to Work With Buyers and Sellers – Without Cutting Commissions or Otherwise Being Abused. Learn the Plain, Honest Truth About How to Succeed in Today's Market ... continued | |
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